NITDA Mulls e-Commerce Policy to Protect Buyers & Sellers as Market Worth Hits $13bn

The National Information Technology Development Agency, (NITDA), has said that it is planning a National Policy on e-Commerce to regulate and protect both the buyers and the sellers while transacting business online.


According to the Director, Standards, Guidelines and Framework of NITDA, Mr. Oladejo Olawunmi, Government wants to make sure that there is a regulation in place that would ensure all players in the industry are protected and not ‘shortchanged’.

Olawunmi who dropped the hint while delivery a paper with the theme: “Enabling the e-Commerce Services Driven Economy: Opportunities for Consumers, Challenges and Way Forward in Nigeria”, at 2nd Day of the Consumer Protection Forum said, “if there is no regulation in the industry, there would be chaos and that’s what NITDA is trying to avoid.”

He said, “over the past months, NITDA, in conjunction with the Federal Ministry of Trade and Investment, has been trying to put together the National Policy on eCommerce. We have had several engagements with other stakeholders and this is one of them. We want to have your opinions on what exactly you want from this so we can incorporate them in order to have a comprehensive and robust policy.”

He noted that the outbreak of COVID-19 has shifted people’s attention to e-commerce which has been hitherto not gaining the expected traction.

He said, “You can agree with me that the e-commerce sector really boomed in 2020. Since then, globally, we have realised the potentials and everybody is striving to make sure that they have their own bit of the game.”

While disclosing the current market value of e-commerce in Nigeria which he said stands at $13 billion, Olawunmi stated that by 2025 the market value is expected to be around $75 billion and with over three million jobs created.

He urged Nigerians to embrace e-commerce as government is doing all it could do to develop all the enablers of the sector.

He said, “Within the past two or three years, we have seen startups that were developed and blossomed through e-Commerce. Without e-Commerce, they might not have been able to do what they have done. Some of them were bought over by foreign companies. e-Commerce actually provides a way of limiting barriers that are presented by geographical limitations. So, you can be here and doing business to anywhere in the world.”

Mr. Kenny Omodara, one of the resource persons noted that formulating a policy for e-commerce is crucial to the development of the industry because it will give confidence and encourage online transaction.

According to him, most of the enablers for a thriving e-commerce industry have been taken care of by the government and encouraged Nigerians to embrace it.

He said Nigeria is the leading African market in e-commerce because of its population demography, broadband penetration and the number of internet users.

Another facilitator, Mr. Desmond Idu Odaiche of Yorkshel Business Consult applauded the government for some of the regulations it has put in place before which he maintained would help the industry to thrive.

He underscored the importance of logistics, payment platform and commerce (goods) as critical components of the e-commerce industry. He explained some of the issues that could limit the potential of e-commerce to include poor labelling, failure to pay custom duty and taxes, unavailability of electronic payment and non-disclosure or improper disclosure of goods.

One of the participants at the session, Mr. Ernest Paul from the National Salary, Income and Wages Commission advocated for punitive measure to strengthening e-commerce transaction.

“There must be anti-trust policy in for e-commerce if we want to encourage it. Penalty should be attached as sanction for whoever that breach the agreement,” he said.

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