German multinational engineering and technology company, Robert Bosch GmbH, also known as BOSCH was in Lagos, Southwest Nigeria to strengthen the existing ties between the two companies and stamp the multinational’s presence in the country.
A delegation of BOSCH, paid a courtesy visit to Africa-wide technology distribution company, TD Africa as the strategic ally for Bosch business in Nigeria.
This pivotal visit marks a renewed commitment of the German multinational engineering and technology company to TD Africa
Mrs. Chioma Chimere, the Coordinating Managing Director of TD Africa, who received the team said that the visit signifies a renewed focus on making Bosch the most sought-after consumer electronics brand for the discerning Nigerian customer.
“We believe the collaborative strategies discussed will pave the way for big prospects and breakthroughs for Bosch in Nigeria, and TD Africa stands ready as a key partner in this journey”, she said.
Topmost on the discussion were strategies for projecting TD Africa as the key distributor for Bosch products in the country. As both parties outlined plans towards achieving exponential growth through marketing initiatives, among others, to expand Bosch’s market share.
Brand Manager for Bosch, Sub-Saharan Africa, who led the delegation, Mr. Piet Ebersohn, said: “TD’s commitment to the growth of the customer’s value chain is immeasurable and invaluable. This is one of the many reasons we value our partnership with TD Africa.”
For the continued efficacy of the alliance, the German company promised to ensure top-notch supply-chain management practices with TD Africa to ensure a steady flow of desired Bosch products to ease and meet the Nigerian consumer demands without delay.
While this collaboration further reinforces TD Africa’s commitment to making technologies accessible across the continent, the visit has again confirmed TD Africa’s position as the premier distributor of choice for leading global brands.
