Digital Connectivity, Fintech, E-commerce, Others Dismantling Traditional Brands Power, Say Experts
The rise of digital connectivity, fintech, e-commerce, the creator economy, and artificial intelligence has effectively dismantled traditional information asymmetry, transferring market power directly from brands to buyers. Speaking at the fourth edition of the MediaConsortium Conference and Awards (MediaConsortium 4.0), with the theme: “The Value Shift: Strategies for the New Market Reality in the Age […]
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