SMS’s Market Value Share to Crash by 32% Amid Increasing Mobile Messaging Traffic
SMS’s market share by value will reduce to 32% of global mobile messaging revenue by 2029; down from 45% in 2024. This 13% drop occurs at a time when the demand for mobile messaging traffic is increasing significantly, growing from 189 trillion messages sent in 2024 to 280 trillion in 2029. The report cites fraudulent […]
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