By MTN Nigeria, is making 190 million Nigerians millionaires in the next 12 weeks through a nationwide consumer promotional campaign: “MTN Mega Billion Promo,” designed to celebrate, reward its loyal customers and deepen financial inclusion.
A statement from the leading telecommunication’s company said that the initiative underscores MTN’s commitment to customer-centricity, coming on the heels of recent adjustments to voice and data tariffs. The MTN Mega Billion Promo is aimed at cushioning the impact of these changes while delivering visible and immediate value to subscribers.
Commenting on the promo, Chief Executive Officer, MTN Nigeria, Dr. Karl Toriola, said: “We understand the evolving needs of our customers, especially in the current economic climate. The MTN Mega Billion Promo is our way of giving back, providing tangible value, and demonstrating our unwavering commitment to their financial well-being. We remain customer-first in everything we do.”
The promo is geared towards producing 195 millionaires and a total of 5,460 winners within 90 days. Rewards range from daily cash prizes to a N5 million jackpot on weekdays and aN10 million jackpot in the ‘Saturday Mega Draw,’ creating a weekly climax of excitement.
Also speaking, Chief Marketing Officer, MTN Nigeria, Onyinye Ikenna-Emeka, said:”The MTN Mega Billion Promo is more than a reward scheme. It is a strategic initiative to empower customers through MoMo PSB. By leveraging MoMo for prize disbursements, we are not only facilitating winnings, we are also driving broader financial inclusion.”
Participation is free and open to all MTN subscribers aged 18 and above. Customers can opt in through the following channels:
USSD: Dial*900#;
MyMTN App: Use the Mega Billion section to opt in and track entries;
SMS: Text ‘MEGA’ to 900;
Once in, every recharge of N100 or more made via bank channels, VTU, myMTN NG, MoMo, USSD, or Logical Pins automatically qualifies the subscriber for daily and weekly draws. Winners will be selected using a random number selector, based on accumulated points from recharge frequency and amount.
Daily excitement draws will be streamed live across Instagram Live, YouTube Live, and Facebook Live, ensuring transparency and daily engagement, and allowing participants to witness the selection process in real time. Winners will be notified through official MTN channels, and public announcements will be made only with their consent.
The MTN Mega Billion Promo delivers on MTN’s brand promise to provide customers with value, excitement and empowerment, especially in a time of economic change.
