By Over 2000 Nigerian young were at the second edition of the QNET annual trade expo to acquire skills on direct-selling from the global lifestyle and wellness-focused direct-selling company.
They in large numbers beating the hot weather of last Saturday not just to learn but to see some of QNET’s latest product on display at the expo.
Earlier, just before declaring open the expo, QNET’s regional general manager for Sub-Saharan Africa, Mr Biram Fall, told the larger crowd of participants that the company is setting its sights on expanding its footprint in Nigeria as the country’s direct-selling industry experiences rapid growth.
According to him, the company is committed to ethical and legal standards across the 25 countries where it operates, including Nigeria, where it has been active for the past two years stressing that QNET’s innovative business model, blends direct selling with e-commerce, and offers a range of products designed to enhance lives and promote well-being.
“The global direct-selling industry, valued at $167.7 billion in 2023, is projected to grow to $204.9 billion by 2032. This represents a significant opportunity for Nigeria’s direct-selling market to support economic development and foster financial independence for entrepreneurs,” Fall stated.
“We are committed to empowering individuals and supporting enterprise development through our business model,” Fall remarked. “This expo represents an opportunity for stakeholders and media partners to experience our dedication to quality and innovation firsthand.”
Also speaking at the event, Chief Executive Officer of Transblue Limited, Akeem Ajisafe, noted that QNET’s presence in Nigeria offers unlimited economic viability and opportunities for citizens, particularly the youth.
Ajisafe said that QNET’s direct selling model empowers Nigerians by providing relative knowledge and skills to succeed in business, saying. “What we are doing here is empowerment, opening doors of opportunities to every Nigerian.”
He said QNET’s program teaches individuals how to sell, make money, and convince others, eliminating the need for initial capital or office space, saying, “through QNET’s Independent Representative (IR) system, individuals can market products, earn commissions, and create a sustainable income stream.”
On the state of the Nigerian economy, he said: “The opportunity is there for Nigerians… it’s earnings for life, for as long as the tree and the channel keep growing.”
Meanwhile, the Commander of the National Drug Law Enforcement Agency, (NDLEA) Tin-Can Island Post Strategic Command in Lagos, Mr Mitchell Ofoyeju, expressed his excitement about QNET’s people-centric approach and diverse product line, which includes health products, cosmetics, luxury watches, and jewelry.
Ofoyeju noted that QNET’s registered products and business model have the potential to generate wealth, increase productivity, and provide alternative sources of income for young Nigerians.
He stated that engaging youth meaningfully and practically is crucial in preventing their involvement in crime and illicit activities, saying, “QNET’s empowerment initiatives align with our goals at NDLEA. We welcome partnerships that promote healthy lifestyles and provide opportunities for youth development.”
