The Citizens Score Card (CSC), a new framework reflecting citizens’ perceptions of key government institutions has just been unveiled by a brands and marketing communications outfit based in Lagos, Southwest Nigeria. The unveiling was part of activities for the fourth edition of the Consumers Value Awards (CVA) that brought together regulators, brand managers, and consumers […]
Read MoreIt was an amazing sight to behold over the weekend, as young Nigerian crowded the Lagos Product Expo of global direct-selling company QNET seeking for opportunity to be engaged in direct marketing business which the company is offering. Earlier, the company had held a workshop for the media where the company unveiled what it had […]
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There are five big transformation steps brands across all the economy can leap on to leapfrog their business in the digital era, according Interswitch Limited, a leading technology-driven company focused on the digitisation of payments in Nigeria. The Chief Marketing and Communications Officer of the Interswitch Group, Dr Cherry Eromosele who dropped the hint in […]
Read MoreTo commemorate the global 16 days of activism to End Gender-Based Violence against women and girls, IHS Nigeria made an awareness walk along Adeola Odeku and Idejo Streets on Victoria Island, Lagos, Southwest Nigeria. The initiative underscored the organisation’s ongoing efforts to sensitize the community, educate employees, strengthen internal safeguards, and reinforce its zero-tolerance policy […]
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Dangote Petroleum Refinery plans to supply one billion five hundred million litres of Premium Motor Spirit (PMS) monthly to the Nigerian market in December 2025 and January 2026, a move aimed at ensuring uninterrupted nationwide fuel availability through the festive season and into the New Year. President and Chief Executive of Dangote Industries Limited, Aliko […]
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IHS Nigeria has hosted an outreach event in commemoration of the 2025 International Men’s Day. he initiative was aimed at inspiring and empowering young students through conversations centered on leadership, respect, mental health, responsibility, and gender equity. Welcoming the IHS team to the school, Director and Principal of Ifesowapo Aboru Secondary School, venue of the […]
Read MoreFirst HoldCo Plc has successfully completed the full divestment of its 100% ownership in FBNQuest Merchant Bank Limited to EverQuest Acquisition LLP. A statement from the company quoting disclosure from the Nigerian Exchange said that the transaction was finalized after obtaining all necessary regulatory approvals from the Central Bank of Nigeria. Market analysts said the […]
Read MoreDirect marketing strategy is key to opening up entrepreneur business opportunity for the larger number of the unemployed young population of Nigeria. According to Heath Technology Company, QNET Nigeria that prompted it to train over 1,500 young Nigerians in financial literacy and business skills FINGREEN program. Speaking in Lagos, Southwest Nigeria, during a training workshop […]
Read MoreSeth Godin, an American author, entrepreneur and one of the world’s most influential business thinkers said “A great brand always raises the bar — it adds a greater sense of purpose to the experience.” Godin’s thought aligns with a related view that “Enduring brands are those that pursue progress with intentional restlessness, continually elevating their […]
Read MoreMTN Nigeria has once again affirmed its position as a trailblazer in Africa’s telecommunications landscape by winning the coveted TechCo Innovation Excellence Award at the 2025 CIO & C-Suite Conference & Awards. The ceremony, recognised organisations and executives driving technological advancement and digital transformation across the continent. Organised by The CIO Club Africa under the […]
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