Social Media

X Obeys EU’s 24hr Ultimatum to Delete Hamas-Affiliated Accounts

Social media platform X, formerly Twitter, has taken action to remove accounts belonging to Palestinian Islamic group Hamas after its attack on Israel on Saturday morning. This, after Thierry Breton, European Commissioner for the internal market, had given Elon Musk, who owns X, 24 hours to tackle disinformation regarding the conflict. On Saturday, Hamas made […]

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Social Media

Global TikTok Downloads Hit 2.7 Million Daily

TikTok continues to enthrall the social media landscape, cementing its position among innovative platforms in the field. This strong foundation has enabled the short video-sharing app to register resurgent downloads, aiming to exceed the levels seen during the pandemic. As per data acquired and calculated by Finbold, TikTok’s global quarterly downloads for Q2 2023 reached […]

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Social Media

Photo and Video Apps Surge in Five Years Hitting $12bn

As a key part of the social media experience, photo and video sharing has evolved over the past years. Today, photo and video apps have more users than ever, thanks to hundreds of millions of people willing to spend money on brushing up their digital presence and creating nice pictures. According to data presented by […]

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Social Media

Facebook Tops Social Media Advertising by 90% Instagram & TikTok Fall Behind with Brands Spent of $189.5bn

Although the social media landscape is constantly changing and evolving, with new players fighting for attention from audiences and marketers, no platform stands close to Facebook when it comes to social media advertising. The social media giant, which has an active user base of close to 2.9 billion, remains the most important platform among marketers […]

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News

Brands Spent Whopping $90B on Influencer Ads in Five Years

Over the past years, influencers have become one of the top choices for social media marketers, providing brands an opportunity to reach millions of potential users practically overnight. The rising popularity of influencers has boosted the total spending in this market to record highs. According to data presented by OnlyAccounts.io, brands have spent a whopping […]

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Social Media

NCC Warns on Fraudulent LinkedIn Account Impersonating Prof Umar Danbatta

The Nigerian Communications Commission (NCC) has warned the public about a fraudulent LinkedIn Account impersonating the person, and office of the Executive Vice Chairman (EVC), Prof. Umar Garba Danbatta. The account was obviously created by some unscrupulous and criminal elements with a view to defrauding unsuspecting members of the public and users of social media […]

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Social Media

WhatsApp Introduces Instant Video Messages, Says It’s Secured

Meta the parent company of WhatsApp has introduced video messages after it brought in voice messages on WhatsApp to changed the way people communicate by providing a quick and secure way to share voice. “We’re excited to build on this feature with new instant video messages. Now you can record and share short personal videos […]

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Social Media

Meta Verified` Tops Subscription Social Media Space Beats Twitter Blue by Over 36%

For years, social media companies have been offering free services, with billions of people using them in return for watching ads and providing some user data. But the global economic conditions and falling ad revenues have made even the largest social media giants shift their strategies, with many now offering subscriptions. According to data presented […]

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Social Media

Nigeria’s Apex Bank Mandates Financial Institutions to Obtain Customers’ Social Media Handles

Financial institutions have been mandated by the Central Bank of Nigeria (CBN) to obtain the social media handles of customers for the purpose of identification. It also asked financial institutions to obtain e-mail addresses, telephone numbers, and residential addresses, among other things, from customers. This is contained in the new CBN customer due diligence regulations […]

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News

Nigerians Most Active Users of Social Media Globally Devoting Four Hours Daily Surfing

Nigerians are the most active users of social media globally, devoting almost four hours daily latest statistics presented by the Atlas VPN revealed. Despite only 14.3% of Nigeria’s population being active social media users, individuals in the country devote an average of 238 minutes (equivalent to 3 hours and 58 minutes) of their daily time […]

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