News

WhatsApp Introduces Instant Video Messages, Says It’s Secured

Meta the parent company of WhatsApp has introduced video messages after it brought in voice messages on WhatsApp to changed the way people communicate by providing a quick and secure way to share voice. “We’re excited to build on this feature with new instant video messages. Now you can record and share short personal videos […]

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News

Meta Verified` Tops Subscription Social Media Space Beats Twitter Blue by Over 36%

For years, social media companies have been offering free services, with billions of people using them in return for watching ads and providing some user data. But the global economic conditions and falling ad revenues have made even the largest social media giants shift their strategies, with many now offering subscriptions. According to data presented […]

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Business

Nigeria’s Apex Bank Mandates Financial Institutions to Obtain Customers’ Social Media Handles

Financial institutions have been mandated by the Central Bank of Nigeria (CBN) to obtain the social media handles of customers for the purpose of identification. It also asked financial institutions to obtain e-mail addresses, telephone numbers, and residential addresses, among other things, from customers. This is contained in the new CBN customer due diligence regulations […]

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News

Nigerians Most Active Users of Social Media Globally Devoting Four Hours Daily Surfing

Nigerians are the most active users of social media globally, devoting almost four hours daily latest statistics presented by the Atlas VPN revealed. Despite only 14.3% of Nigeria’s population being active social media users, individuals in the country devote an average of 238 minutes (equivalent to 3 hours and 58 minutes) of their daily time […]

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BrandTech

Brands Spent $673b on Social Media Ads in Five Years

With 75% of Gen Zers and almost half of Millennials making purchasing decisions influenced by social media ads, it`s no wonder brands and companies continue pouring money into this type of advertising. According to data presented by OnlyAccounts.io, brands worldwide have spent a whopping $673bn on social media ads in the past five years, and […]

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News

Twitter to Introduce Audio & Video Calls, Encrypted Messages

Twitter Inc Chief Executive, Elon Musk has revealed details about new features including adding calls and encrypted messaging coming to the social media platform. Last year, Musk flagged plans for “Twitter 2.0 The Everything App”, which he said would have features such as encrypted direct messages (DMs), longform tweets and payments. “Coming soon will be […]

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News

Content Creator Market Value Hits $104.2bn Jumping by 40% with TikTok & Youtube as Money Machine

The creator economy has seen impressive growth over the past years, with the entire market reaching $104.2bn value in 2022. The surging number of bloggers, social media influencers, podcasters, TikTokers, and YouTubers has been followed by the rise of content creator companies, helping them grow and monetize their audience. According to data presented by OnlyAccounts.io, […]

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Social Media

One-Third of Social Media Marketers Plan Short-Form Video Investment in 2023

Social media marketers plan to double down on short-form video this year as one of the best ways to reach millions of people practically overnight. According to data presented by OnlyAccounts.io, one-third of social media marketers plan to invest in short-form video in 2023, more than in any other type of content saying that Instagram […]

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News

Dating Services Industry to Hit 600 Million Users with Expected Revenue at $8.1bn by 2024

The dating services industry has seen impressive growth over the past few years, mostly to the rise of dating apps and websites. The entire market will continue growing in the years ahead, driven by technological advancements and changing attitudes toward online dating. According to data presented by OnlyAccounts.io, the global dating services industry is expected […]

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Social Media

NCC Disowns Fake LinkedIn Account Link to Executive Vice Chairman

The Nigerian Communications Commission (NCC) has been made aware of a fake LinkedIn account that is being attributed to our Executive Vice Chairman and Chief Executive Officer, Prof Umar Garba Danbatta. The Commission in a statement said the LinkedIn account is fake and has no affiliation with the NCC or Danbatta and, urged the public […]

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