Business

Food e-commerce Startup Pricepally Secures $1.3m Funding

Nigerian Food e-Commerce startup Pricepally, a fresh and packaged platform, has secured $1.3 million in seed funding to help it scale. Launched in 2019 by Luther Lawoyin, Jumai Abalaka, Deepak Bansal and Monsunmola Adefemi, Pricepally sources farm-fresh produce and distributes it via its e-commerce platform. By bridging the gap between producers and consumers, Pricepally ensures […]

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Business

Mobile Marketing, Unstoppable Force Shaping our Daily Lives

n a digital age, the cellphone is indeed king, with mobile marketing becoming an unstoppable force that significantly shapes our daily interactions, purchases and communication. Oberlo reports that the number of global smartphone users is estimated to be 5.25 billion in 2023, which is 2.6 billion, or 98%, more than the number of smartphone users in 2016. […]

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E-Commerce

Facebook Most Popular Social Media Platform for Buying Products Tops Others with 53% Market Share

Over the past years, social media platforms have become one of the top choices for brands and companies to sell their products and services. Today, 75% of Gen Zers and almost half of Millennials make purchasing decisions influenced by social media ads, while nearly one-third of all social media users head to social platforms to […]

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Business

Amazon Ignores Nigeria Takes Shop to South Africa, Goes Live in 2024

After lengthy denials, resulting in the worst-kept secret in the tech industry, e-commerce giant Amazon today officially confirmed its plans to launch its online store in South Africa. Amazon.co.za will go live in the country in 2024, says the company in a statement. It further notes that independent sellers in South Africa can register their […]

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News

CBN Calm Nerves Over Worrying Impact of eNaira on Financial Stability

The Central Bank of Nigeria (CBN), has assured Nigerians that its digital currency. eNaira posed no threat to financial stability. The Director, Corporate Communications Department of CBN, Dr Isa AbdulMumin said in Marrakech. AbdulMumin was reacting to a recent media report that raised concerns about Nigeria’s Central Bank Digital Currency (CBDC), eNaira, indicating potential risks […]

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News

Virtual Card Transactions Accelerated by Issuing Platforms to Increase Globally by 388%

A new study from Juniper Research, the foremost experts in fintech & payments markets, has found that the total volume of virtual card transactions will reach 175 billion by 2028; rising from 36 billion in 2023. Growing by a significant 388%, the market will be accelerated by the adoption of API (Application Programming Interface) virtual […]

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News

70% Customer Data Platform Spend to be Driven by Retail & Digital Media Enterprises, Says Juniper Research

About 70 percent of customers’ data are going to be driven by retail and digital media enterprises in 2023, according to a report from Juniper Research, the foremost experts in mobile messaging, has identified the two leading markets driving CDP (Customer Data Platform) adoption this year. The report said that they will account for $1.5 […]

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Business

eCommerce Giant Jumia Bleeds, Negligently Losses $2bn with No Profitability Guarantees Ahead

Pan-African e-commerce titan Jumia is facing a bleak future as the company continues to bleed money with no end in-sight. The company has incurred significant losses of $2 billion since its inception, and says there’s no guarantee it will achieve or sustain profitability in the future. This is according to Jumia’s annual report filed with […]

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News

Losses from Online Payment Fraud to Exceed $362bn in Five Years as eCommerce Grows in Emerging Markets

Merchant losses from online payment fraud will exceed $362 billion globally between 2023 to 2028, with losses of $91 billion alone in 2028. A rise in eCommerce transactions in emerging markets is driving this growth. Merchants there are facing new threats, such as an increased use of AI for attacks. According to Juniper Research, online […]

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FinTech

MTN’s Ayoba Hits Over 25 Million Monthly Active Users

MTN’s Ayoba messaging app now has more than 25 million people as part of its monthly active users, says the group in a statement. This, according to the telephony group, is up from 20 million monthly active users in December. Launched in 2019, Ayoba is an MTN-owned instant messaging super app, and features peer-to-peer private […]

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